Integrated agency Finn has kicked off 2019 strongly after being appointed as the regional PR agency for national furniture giant DFS.
Following a competitive pitch, Finn emerged as the chosen agency for DFS’ retained regional PR activity. The agency will be responsible for managing the furniture specialists’ regional press office including; new store openings, CSR and brand purpose initiatives, and the regional activation of wider strategic campaigns.
Finn’s Managing Director Richard Rawlins said: “We are delighted to have been chosen to manage DFS’ regional media relations, a fellow Yorkshire-based
business we have long admired. We are looking forward to working with the team to bring to life its campaigns and activate a true sense of human connections in communities across the UK.”
Emma Liasides, PR Manager for DFS, said: “We loved the strategic and creative ideas that Finn brought to the table. The team showed a genuine enthusiasm and passion for our business and we look forward to taking the relationship forward.”